MENSWEAR REPORT – SS20

A look into the upcoming season, check out what's new on the runway this Spring Summer 2020.

Stay on Trend. 

ARE MENSWEAR BRANDS KEEPING UP?

Brands and advertisers have invested billions in constructing an image of manhood defined by strength and power. But the mainstream perception of masculinity is changing, with icons like Timothée Chalamet reflecting the new look and attitude.  

SIX SG MEN CONFRONT MASCULINITY

Hirzi Zulkiflie, Norman Hartono, Brendon Fernandez, Adrian Mah, Nigel Wylie, and Carlos Bañón reveal their personal experiences with prescribed gender roles, and how they understand toxic masculinity.  

JOURNEY OF MASCULINITY

Masculinity defined menswear design for decades, in a way, forcing designers to keep the idea of menswear strictly “masculine.”   

BEAU BRUMMELL

He's roundly regarded as the progenitor of modern men's fashion. But Brummell's legacy is more insidious than you've heard.